
Dirty Labs
Packaging Design
Dirty Labs is a fast-growing eco-friendly cleaning product startup. After success with their bio-enzyme laundry detergents, they needed designs for new and seasonal products. Using the bones of the existing brand identity and detergent packaging design designed by Studio Mast, I built out a range of additional products and helped developed the visuals as the brand changed and grew.
Product labels I designed:
dish soap, in production (aluminum bottle + box)
dishwasher detergent re-design, in production (cardboard tube + lid)
booster detergent re-design, in production (cardboard tube + lid)
scent oil (dropper bottle label + box)
wool balls (cloth bag + box)
glass pump box
candle (glass print + box)
shipper boxes
Brand Manager: Soyoung Park
Brand Photography: Scott Synder
Dirty Labs
Brand Design
As a freelance designer for Dirty Labs for 3+ years, I have created a range of branded deliverables including social posts, print marketing materials, custom icon sets, display ads, and email marketing assets. As part of this process, I also worked strategy, ad concepts, copywriting and copyediting, stock image selection, and photo editing.